You don’t have to be a tech wizard to become a generative AI expert

2. Explore the power of AI alternatives 

OpenAI and Midjourney are powerful, but your project's success depends on finding the right AI solution for your specific needs. ChatGPT (or GPT-4-turbo) may excel in many areas, but consider alternatives like Google Gemini if local anguage output is crucial.  

For image generation with text, Ideogram might be a better choice than Dall-E. And, don't overlook the cost-effective benefits of GPT-3.5-turbo if you don't require the full power of GPT-4-turbo.  

Remember, the world of AI is evolving rapidly. The best models for specific tasks today will be surpassed by new developments tomorrow. Stay curious, explore new advancements, and don't be afraid to let your project take unexpected but inspiring turns. 

3. Start small and keep it simple 

AI's rapid evolution demands adaptability. Don't invest heavily in complex, customised solutions early on; they may quickly become outdated or available as off-the-shelf products you can purchase more cheaply.  

With AI research moving so quickly, tomorrow's solutions might solve today's problems in a flash. Prioritise essential functionality and design for easy updates as language models advance. Avoid reinventing the wheel, unless the journey of building it yourself is the reward. Solutions from OpenAI, Apple, and others may soon address the specific problems you're trying to tackle.  

4. Harness your data for custom AI experiences 

Including your own text, images, or documents in prompts is a quick way to personalise AI responses. However, remember that AI models have a "context window". This is a limit to how much information they can process at once so avoid overwhelming it with the complete works of Shakespeare,  

If you need more capacity then try the GPT Assistant. Create a GPT Assistant in the OpenAI web UI to upload documents and other data. This provides more storage and a wider context window for the AI to draw from, unlocking enhanced personalisation.